About Us

About Sofiabella Tween Clothing Boutique:

"Why are you trying so hard to fit in when you are born to stand out?" -What a Girl Wants (2003) - Ian Wallace

Welcome to Sofiabella.ca, a site created for my daughter and for yours as an alternative to the other tween clothing options out there that seem to want our girls to believe that all they can aspire to be are princesses, divas, heart breakers or flirts. I want to provide apparel that allows young girls to exude confidence and adopt a "can do" attitude. I believe that our daughters should be encouraged to express their individuality, to celebrate who they are and to unabashedly stand out from the crowd. I personally source out all of our products and only select items that offer great quality and value. And of course, they must be fashionable yet age appropriate.

I also want to acknowledge and to reach out to all the other moms out there who are doing the best they can to help their tween daughters become confident and capable young women. It is no easy task. My hat is off to you all.

I am proud to call North Vancouver, B.C. my home where I live with my husband Patrick and our three-ring circus-Josh, Sofia and Ben. I enjoy many of the benefits of West coast living-running the trails and hiking the Grouse Grind and am actively involved in my community, volunteering at my kids' school and our local Little League. I wish I could say that I practice yoga regularly but I'm not quite there yet...I'll keep you posted!

Kindly, Elena